Goldratt explains how you can fully exploit management practices and apply them to the process of ongoing, never-ending improvement and advancement. His factory is rapidly heading for disaster. Alex Rogo is a harried plant manager working ever more desperately to try and improve performance. It is a book to recommend to your friends in industry - even to your bosses - but not to your competitors. The author has been described by Fortune as a guru to industry and by Businessweek as a genius. Written in a fast-paced thriller style, The Goal is the gripping novel which is transforming management thinking throughout the Western world.
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